Collaborative Intelligence: The Competitive Advantage for Today’s Organizations
Here is an example of a typical call that I receive from our clients at SHAMBAUGH: An organization is undergoing significant change. To keep pace with the evolving marketplace, customer demands, and industry trends, they need to reexamine their existing culture and leadership models to successfully adapt. Often in such scenarios, the desire to evolve is prompted by the president or CEO attending a conference that referenced the importance of an inclusive and collaborative culture.
In one specific instance, a company president (whom I’ll call Steve) shared with me that his organization had just invested a lot of money in a new IT system that would now cross-integrate information across the organization. Would this do the trick to build a more integrated and collaborative environment, he asked me? I responded that while that’s part of the equation, it’s not the whole solution. What ultimately needs to drive this important shift, I told him, is your leadership—which means that your organization must reinforce the right leadership model to ensure that the proper mindset, behaviors, and culture are first in place. Doing so will ensure lasting results versus a quick fix.
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